Industries
Marketing for the companies that keep tech running.
We work with three kinds of tech companies. We’ve sold alongside all of them, so we skip the learning curve.
01 · ITAD and TPM
Marketing for IT asset disposition and third-party maintenance.
Your buyers worry about data security, compliance and what happens to their gear. Your marketing should answer those questions before procurement asks.
We help with
- Certifications and chain-of-custody messaging
- Sales sheets for procurement teams
- Websites that rank for the services you actually sell
02 · VARs and MSPs
Marketing for resellers and managed service providers.
You sell the same brands as the reseller down the street. Your marketing has to show why customers should buy from you. We’ve sat on the Cisco and Microsoft Channel Advisory Boards and know how vendor programs and MDF work.
We help with
- Positioning beyond the line card
- Co-branded and MDF-funded campaigns
- Websites and sales sheets for your services practice
03 · SaaS and software
Marketing for SaaS and software companies.
Selling software through partners or straight to IT buyers means writing for people who’ve heard every pitch. We write in plain English and focus on what changes for the customer.
We help with
- Product websites
- Partner-facing sales sheets
- Blog and SEO content that answers real buyer questions
See yourself in one of these?
Tell us what you sell and who you sell it to. We’ll reply within one business day.